<aside> 💁 Liza is an interest-based community launched by Array Group. It is a Metaverse intelligently operated and built with AI technology. Liza is an avant-garde community for trends and also a gathering place for AI technology enthusiasts.

Array Group is primarily composed of three key entities: Temasek Holdings Private Limited in Singapore, Government of Singapore Investment Corp (GIC), and Su Zhu, co-founder of Three Arrows Capital (3AC).

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🎯 Content Goals

The produced content aims to promote Liza's first entry into the Vietnamese market, with core objectives focused on the following two areas,

• Communication
  • Array Group, with abundant resources in tech-advanced fields such as the Metaverse and AI technology, has launched an interest-based Metaverse community - Liza.
  • Liza is building a community to gather Metaverse lovers and promote the lifestyles of the most advanced technologies. A decent number of trendy hipsters in Vietnam already joined Liza.
  • The Liza community has released numerous exclusive benefits, including big discounts on all products purchased via Shopdunk. Joining Liza will provide you access to more Shopdunk coupons.
• Branding
  • Liza is building a brand to attract more high-value young users from the urban area, financial industry workers, and individuals who are interested in Web3 technology.

📆 Event Period: Late April to May

🎥 Content Instructions

2. Explain how to join Liza
3. Share a real consumer experience and encourage users to earn coupons from Liza | | Part 2 | Visiting an offline physical store | In designated Shopdunk locations, purchase an iPhone at a discounted price using coupons obtained through Liza | 1. Shooting & Production Period: Late April to May.
4. KOLs & Influencers who pay a visit to designated Shopdunk locations will receive full guidance during their visit, and will be compensated with refunds and returns after they made purchases |

🎟️ Product Placement

• Your video content MUST prominently features brandings of Liza & Array. You as influencers should provide a comprehensive introduction to your community in your original styles. Reading from scripts is NOT allowed.
• Avoid framing the community as a means of personal gain. Influencers should emphasize the community's value to their followers, and the discounts offered by Shopdunk should be presented as just one of many benefits available to your community members.
• Influencers who visit physical Shopdunk stores should take a photo at a designated Liza poster location within the Shopdunk store.

📄 Submissions

Submit an outline & structure of your video ➡️ Finalize the outline ➡️ Write a script for your video ➡️ Finalize the script ➡️ Producion ➡️ Release the video in your own social channels